As the affiliate marketing arena shifts and evolves, it’s up to the marketers to shift and evolve with it. One way to do that is by offering your readers something unique.
Something I’ve been testing with success for the past year or so has been to offer a serial soap opera on some of my affiliate websites. And it’s something you may be able to do as well. Continue reading »
In the introduction to the WordPress Affiliate Guide, I discuss the Super Affiliate Handbook by Rosalind Gardner. Its existence is the reason I don’t delve too deeply into certain subjects regarding affiliate marketing (such as domain name selection).
Rosalind’s book is about getting your affiliate marketing foundation set, while the WordPress Affiliate Guide is a flexible blueprint specifically for leveraging WordPress for affiliate marketing based on years or testing and tweaking. In fact, the WP Affiliate Guide is built on the principles outlined in Rosalind’s guide.
But let me not stray to far from the topic of this post, reviewing the Super Affiliate Handbook so you can decide whether it’s a worthwhile guide to help you build an affiliate business. Continue reading »
As I discussed in the How to Build an Affiliate Website Using WordPress course, adding content beyond the product pages in an important step in building a lasting affiliate business. However, one question that I often get is, “How do I know what to write about?”
The general answer is, “There are article topics all around you, if you care to look for them.” Granted, that’s only helpful to people who want to churn the answer around in their mind for hours on hours. So let me save you a bit of time and just give you three quick ways of finding article topics to help better your affiliate website. Continue reading »
A friend and I were chatting last weekend about the art of the sale. She’d gone into an offline business in which she needed to sell a tangible product (think Mary Kay or HerbaLife, etc.).
Knowing that I sell things online, via affiliate marketing, she asked me for some advice. The advice I shared with her applies to all facets of sale whether online or off.
The first thing I asked her was her goal. How many of the products did she intend to sell? Once we had a (reasonable) goal mapped out, I then told her she needed to pay attention to the people around her. When she’d found their specific need, offer to fill it. Continue reading »
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